Maria A. Rodriguez - Open Influence | LinkedIn (2025)

• What do you do if your creative differences are hindering collaboration in video production?

  I think it's always important to keep an open mind. Embracing openness not only fosters a collaborative environment but also enriches your creative vision by valuing and incorporating diverse opinions and ideas.

  Maria A. Rodriguez contributed 6 months ago Upvote

• How do you create a win-win situation for both your brand and the influencer?

  Influencer marketing has undergone a significant transformation in recent years, thanks to the evolution of platform features and consumer behavior.One of the key advantages of influencer marketing today is its ability to track success at every stage of the consumer journey. From brand awareness to purchase consideration, conversion, and even post-purchase feedback, influencer marketing offers a wealth of data that can help businesses better understand their audience and optimize their campaigns accordingly.

  Maria A. Rodriguez contributed 1 year ago Upvote

Activity

• Welcome back to Creator FAQs – the series where we answer the most frequently asked questions from creators. 🙌 Today’s question: Why do you need my…

  

  Welcome back to Creator FAQs – the series where we answer the most frequently asked questions from creators. 🙌 Today’s question: Why do you need my…

  Liked by Maria A. Rodriguez

• Open Influence, in collaborazione con Uber, ha vinto l’OMMA Award 2024 per la Migliore Campagna Automobilistica in USA grazie alla campagna “Uber…

  

  Open Influence, in collaborazione con Uber, ha vinto l’OMMA Award 2024 per la Migliore Campagna Automobilistica in USA grazie alla campagna “Uber…

  Liked by Maria A. Rodriguez

• Incredible time at Adweek with the team! Diana Perlov and Olivia Wei - Amazing job on stage. Loved all the Macy’s and ambassador knowledge you…

  

  Incredible time at Adweek with the team! Diana Perlov and Olivia Wei - Amazing job on stage. Loved all the Macy’s and ambassador knowledge you…

  Liked by Maria A. Rodriguez

Join now to see all activity

• Servicio Social

  Un Techo para mi País

  2008 - Present 16 years

  Poverty Alleviation

  Participación en las construcciones de vivienda de emergencia.

• Guest Lecturer

  University of Southern California

  Education

• NEW KINGS. The Power of Online Influencers

  -

  A video thesis presented to the faculty of the USC graduate school of University of Southern California in partial fulfillment of the requirements of the degree Master of Arts ( Strategic Public Relations).

• Colfuturo’s academic excellence scholarship

  Colfuturo

  2017

• Phi Theta Kappa (PTK) Award

  -

  2010

• Spanish

  Native or bilingual proficiency

• English

  Full professional proficiency

• Influencer Marketing Association

  Member

  Sep 2019 - Present

  The Influencer Marketing Association was founded in 2019 as the official trade organization committed to protecting the authenticity and ethics of influencer marketing.Influencer marketing is defined as real people telling real stories about the brands, products and experiences they love.Our mission is to drive growth in influencer marketing, advocate on behalf of influencers, marketers, and consumers by ensuring ethical standards are met and serve as the go-to resource on best practices…

  The Influencer Marketing Association was founded in 2019 as the official trade organization committed to protecting the authenticity and ethics of influencer marketing.Influencer marketing is defined as real people telling real stories about the brands, products and experiences they love.Our mission is to drive growth in influencer marketing, advocate on behalf of influencers, marketers, and consumers by ensuring ethical standards are met and serve as the go-to resource on best practices, measurement standards, and trends.The Influencer Marketing Association was founded by a group of pioneering influencer marketing agencies and networks whose founders continue to lead the influencer marketing industry today.

• RENÉ FIGUEROA - Locutor Publicitario En Locución Publicitaria o en Oratoria. “All throughout the time she was my pupil, she surprised me with her high IQ, creativity, leadership and futuristic thinking. She is gifted regarding Public Speaking and is also very talented as VO artist and MC. Her charisma, manners, elegance are impressive. ”
• Gabriela Leverette “Maria is a thoughtful, resourceful, and passionate marketing professional. She’s an advocate for innovation and pushing boundaries, never letting what others in our industry are doing dictate what she knows is possible. Maria's a dreamer who can back it up with actionable measures and an infectious can-do attitude that is felt across departments. She’s a benefit not only to those who report directly to her but to all those who are lucky enough to be a member of her workplace as well. ”

• Happy “Elliott Hill is now CEO of Nike” Day for all my people who celebrate.There is no finish line. LFG 🧡 #SwooshLife #JustDoIt #Nike

  

  Happy “Elliott Hill is now CEO of Nike” Day for all my people who celebrate.There is no finish line. LFG 🧡 #SwooshLife #JustDoIt #Nike

  Liked by Maria A. Rodriguez

• 🗣️ ICYMI: EMARKETER's Jasmine Enberg and Yahoo Finance Senior reporter Alexandra Canal discussed how creators are redefining media, marketing and…

  

  🗣️ ICYMI: EMARKETER's Jasmine Enberg and Yahoo Finance Senior reporter Alexandra Canal discussed how creators are redefining media, marketing and…

  Liked by Maria A. Rodriguez

• It's always fun to see our work celebrated. Huge congrats to our partners at Uber and the Open Influence team for winning Best Automotive Campaign…

  

  It's always fun to see our work celebrated. Huge congrats to our partners at Uber and the Open Influence team for winning Best Automotive Campaign…

  Liked by Maria A. Rodriguez